YouTube Tools
Support

YouTube Views Ratio Calculator

Enter a channel to see how its views compare with its subscribers, or a video to see its likes and comments per view. You can also type in your own numbers.

Or use your own numbers

Views per subscriber
-
Views ÷ subscribers
Like-to-view ratio
-
Likes ÷ views
Comment-to-view ratio
-
Comments ÷ views
Engagement rate
-
(Likes + comments) ÷ views

How to calculate YouTube view ratios

  1. 01

    Enter a channel or video

    Paste an @handle, a channel link or a video link. The tool works out which it is.

  2. 02

    Read the ratios

    Channels get views per subscriber and per video; videos get like, comment and engagement ratios.

  3. 03

    Or use your own numbers

    Type views, subscribers, likes and comments into the calculator to compare anything.

What the ratios mean

Views per subscriber shows how far a channel's videos reach beyond its subscribers. Recent average views divided by subscribers is the most useful version: it shows how many people a new upload actually reaches.

For a video, the like-to-view ratio and comment-to-view ratio show how strongly viewers reacted. They vary a lot by topic and audience, so compare a video with others from the same channel rather than with a fixed target.

Frequently asked questions

What is a good views-to-subscribers ratio?

There's no standard target; it depends on the niche and how long the channel has been growing. Compare a channel with others of a similar size in its niche, and with its own recent uploads.

What is a good like-to-view ratio?

It depends a lot on the topic and the audience. Compare a video with the same channel's other uploads to judge it.

Why are likes or subscribers missing?

Creators can hide like counts and subscriber counts, and YouTube doesn't share hidden numbers. Ratios that need them can't be worked out.

More YouTube tools

See all tools